Most all internet denizens have puzzled over how much to let their hair down on the web. On one hand, we know once something’s out there, it’s out there forever. On the other hand, we know if our audience is made up of potential donors, volunteers, customers, or other people we want to connect with, it’s important to be authentic.
So what’s authentic? On social media, a lot of people seem to equate being authentic with cursing like a sailor. (No offense to sailors, thank you for your service.) One well-known social media blogger included an “adult entertainer” on a list of successes we might emulate. I’m curious what his wife thought.
I was reminded of that yesterday when I searched “Think Productive game GTD”* and Google suggested “Think Productive game WTF.” I’ve even seen a rabbi write WTF on a LinkedIn post. What’s that about?
I propose being authentic as a person or an organization means talking about things you care about and find interesting, being honest without spilling everything, and letting your emotions and humor show once in a while.
What do you think?
* Getting Things Done by David Allen.